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Keystone Capital Advisors
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Capital markets

Advice on raising equity and debt for growth, acquisitions, and refinancing, from the investors and lenders best suited to the business.

Raising capital

The terms of a raise stay with a company long after the money is spent. Structure, price, and the choice of investor decide how much control owners keep and how much room the business has to grow.

We build the investment case, identify the investors and lenders whose mandate fits, and run a process that gives our clients several offers to choose from.

The aim is the best terms available, and a capital partner who suits the owner’s long-term plans.

Services

From a first institutional raise to a full recapitalization, matched to the company’s stage, cash flow, and goals.

  1. Growth equity

    Minority or majority equity to fund expansion, with terms that keep the owner involved.

  2. Private placements

    Equity and debt placed directly with institutional investors and family offices.

  3. Private credit

    Senior, unitranche, and mezzanine debt from non-bank lenders, sized to cash flow.

  4. Acquisition financing

    Capital for a specific acquisition or a series of them, matched to the deal timeline.

  5. Recapitalizations

    A new capital structure that returns cash to shareholders or supports a change of ownership.

  6. Refinancing

    Replacing existing debt to extend maturities, lower cost, or loosen covenants.

How a raise runs

We manage the raise from start to funding so management can stay focused on the company.

  1. Strategy

    How much to raise, and the right mix of equity and debt.

  2. Investment case

    A clear story backed by analysis and projections.

  3. Targeting

    A short list of investors and lenders whose mandate fits.

  4. Negotiation

    Competing term sheets compared on price, structure, and control.

  5. Funding

    Diligence, documents, and closing of the capital.

Common questions

How much capital can we raise?

It depends on revenue, profitability, growth, and the type of capital. Equity is sized around the growth plan, and debt capacity mostly follows earnings and cash flow. We set a realistic range early.

Should we raise equity or debt?

Debt usually costs less and avoids dilution, but it needs steady cash flow. Equity gives more flexibility and a partner in exchange for ownership. The capital stack above shows the trade-offs, and we model them for your company.

How long does a raise take?

Most private raises take three to six months from engagement to funding, depending on the structure and the number of investors involved.

Will we give up control?

Not necessarily. Many raises are minority investments or debt, where existing owners keep control. We negotiate board seats and investor rights as carefully as price.

What do investors want to see?

A clear record of performance, a credible growth plan, a capable management team, and a defined use for the money. We help prepare each before any investor conversation starts.